About Us - Star Metroland Media

We are where millions of Canadians look for answers and where they learn about what matters most to their lives.

At Star Metroland Media, we represent a suite of Canadian-owned online and offline advertising products and over 80 trusted news brands.

More than that, we are where millions of Canadians, across the country, come to read and engage with the local and national stories and opinions that shape their lives. These rich and vibrant communities are hugely valuable to advertisers too.

Our unparalleled 1st party data means we know how to reach real people, with over a thousand audience segments around the country. That means you can connect with the audiences you want to, in environments they trust, in a way that will have the greatest impact to your marketing goals.

Journalism that Canadians can trust

We reach 43% of Canadian adults every week.
We have 11.3m unique visitors a month
Over 80 trusted news brands
Award-winning, trusted journalism. Local focus, national impact.
Unparalleled insights into our loyal audience

_{Sources: Total Footprint – IMS MediaMix, Vividata Spring 2021 SCC, Comscore Multi-Platform Reach/Frequency (Q1-2021 averages) + internal Torstar circulation estimates and email statistics. Digital Audience and Profile: Comscore Media Metrix, Q1-2021 average.}

See our brands

Data that drives results

Data-driven, micro-targeting to millions of Canadians on and offline
Combined first-party data sets and second and third-party data to ensure campaigns target the right audience
Machine learning to create custom audiences and optimise campaigns
Access to over 1,000 audience segments

Explore our solutions

Solutions Tailored for Your Business

Full funnel and brand safe marketing solutions
Turnkey, cross-platform, measurable – and easily managed with one contact
Expertise and service from our team of marketing specialists and content creators

Explore Our Solutions

Marketing where it matters

We are where millions of Canadians look for answers and where they learn about what matters most to their lives.